About me
I’m Celine, a Singapore-based UI/UX designer focused on designing clear and thoughtful digital experiences. I enjoy working on complex problems, balancing user needs with business goals to create solutions that are both practical and intuitive.
I’ve worked across startups, SMEs, and GovTech, designing systems that improve workflows and usability across web and mobile platforms. My work spans interaction design, branding, and product thinking, with a focus on bringing structure and clarity to complex experiences.
I value collaboration, open communication, and continuous learning, and enjoy working with teams to turn ideas into meaningful, well-crafted products.
My work has also been recognised at the Indigo Design Awards and the Global Design IT Awards.
Phone
+65 8198 9765
Experience
Apr 2025 – Jun 2025
Sea Limited
UI/UX Designer
Designed wireframes, high-fidelity mockups, and interactive prototypes for Sea’s internal review system in Figma, documenting logic dependencies to support developer implementation. Updated legacy screens using the design system and contributed to an internal website refresh, collaborating with PMs and engineers to improve UX across desktop and mobile.
Nov 2023 – Mar 2025
GovTech
UI/UX Designer
Designed high-fidelity interfaces for both the GPLS public portal and internal Appian intranet used by MSF officers, supporting the rollout of the Shared Parental Leave scheme. Collaborated with product owners and business analysts to define user requirements, contributing to user stories and documentation within an Agile development environment.
Oct 2020 – Mar 2023
Creativeans
UI/UX & Brand Designer
Designed clean, effective web and mobile interfaces grounded in UI/UX principles, delivering high-quality digital experiences. Managed internal and external design projects, mentored junior designers, and collaborated closely with project managers and developers to align design outcomes with client business goals.
Jan 2020 – Oct 2020
Asia Focus Group
UI/UX Designer
Designed and developed user-centered digital products, including apps, websites, and social media visuals, for the crypto industry.